Ovum's Bradshaw better than Gartner or Forrester, says Marc Benioff

Gareth Davies writes about something that happened a couple of days ago:

"A nice touch was that Marc pulled up David Bradshaw of OVUM who happened to be in the audience. Marc stated that when he wants to know what’s happening in the industry this is who he calls. The only analyst to have consistently called it right for the past few years, Marc stated much better than Gartner or Forrester."

Congratulations David. That's big praise indeed coming from the man at the top of salesforce.com

Thanks to James Governor.

Analyst moves: FS, Mobile, Security

Martha Bennett has left Forrester (where she led its European FS group) to join Datamonitor. She starts in October as research director, Financial Services Technology.

Nigel Stanley has joined Bloor Research to cover the security sector.

Current Analysis has introduced a new member to its mobile and wireless team. Mayur Sahni will be focusing on enterprise mobility in Europe. He previously covered telecoms for Current Analysis in Asia-Pacific.

Annette Zimmermann is joining Gartner as a research analyst in the Mobile Devices and Consumer Services team. As well as covering mobile devices, Annette will also be involved in consumer services research looking at fixed and mobile applications and services.

Over at Ovum, Raymond Yu has joined the mobile team as an analyst.

Another AR blog launches

There's a new AR blog in town. This one is from Hill & Knowlton, which launched ARcade earlier today.

The first post is very corporate and seems designed to demonstrate H&K's credentials in the AR market. Fingers crossed, future posts will provide some interesting reading and ARcade will live up to its positioning as

"a forum for mutual learning about all things AR. We will discuss issues that impact AR practitioners, the technology vendors we represent, and the industry analysts with whom we partner. We will review the latest developments in the analyst landscape, propose best practices for working with analysts and technology executives, and share lessons learned from fantastic mistakes."

I'm told we can expect regular postings from the global AR team which includes (among others) Josh Reynolds in the US and my old colleague Dominic Pannell in the UK.

Dom's blogged about AR before, most notably on The Serendipp Weblog and I found an article that Josh wrote last year which is a good read.