CCS Insight looks to have once again set its eyes on expanding into the US market.
Geoff Blaber, who started with the company in 2007, has been promoted to vice-president, Americas and re-located to San Francisco.
According to the company, “Geoff is there to set up the US office and support our client base in North America."
CCS Insight obviously sees gold in them thar West Coast hills. This level of commitment doesn’t come cheap.
It follows the appointment two and a half years ago of Jon Rockeman as business development director. Based in San Diego, his hiring seems to have been a success. Although the company doesn't provide any details, there are apparently a growing number of clients there.
When this is coupled with the ever increasing importance of Internet players in the world of mobile and the nature of CCS Insight’s business, it’s not hard to see why the company thinks it can benefit from having some full-time analyst feet on the ground rather than just flying the UK team in and out.
Shaun Collins, CEO said: "Having Geoff leading our efforts in North America builds on the strong traction we’ve already established in the region. We are already seeing the first positive signs of Geoff’s hard work on the west coast. This signals the start of the next phase in CCS Insight global expansion.”
By the way, if you rated Geoff as an analyst, don’t despair. The company promises that he will continue in this role.
Geoff said: "Actually, being on the ground in the US now means I'll be covering a broader range of topics, not just mobile software platforms and semiconductors, to reflect our increasingly diverse client and prospect base out here.”